As outlined by a newly released MarketingScoop.com online survey, marketing professionals are “Not Very Confident” with their capacity to measure a return with regard to their marketing campaigns. These survey results come at a time when the value of measuring ROI has exploded significantly for your marketing community.
When asked, “How confident are you with your capacity to measure the ROI of your marketing campaigns?” fully 47% of respondents indicated that they were “not very confident” while a reduced percentage (22%) indicated they were “somewhat confident”. This leaves 31% of respondents who indicated that they were very positive about their ability to measure the productivity in their marketing campaigns.
“The pressure being added to seo company for small business to offer an optimistic roi is greater than ever “, say’s MarketingScoop.com founder Michael Fleischner . “Internet marketing has improved the marketing professional’s capability to measure his/her return, but clearly we continue to have some gaps with this ability to measure return with some traditional media that need to be addressed.”
Additional surveys will probably be conducted among marketing professionals to examine the emergence of trends indicating an advertising and marketing professional’s power to measure the financial returns dexkpky10 marketing expenditures. This data is growing in importance as new marketing methods evolve and conventional methods, including standard internet advertising, come under scrutiny.
Marketing Scoop, LLC is really a leading provider of online resources for marketing professionals. With operational headquarters in Robbinsville, NJ, marketing scoop employs a number of marketing professionals across numerous disciplines including; advertising, direct marketing, Internet marketing, market research, online marketing strategy, search engine marketing, publicity, and trade-shows & events.